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Velocity Workshops

Velocity is here to help you get the most out of networking with other businesses and to provide cutting-edge information and guidance on a range of growth themes. See below for further details of our range of FREE events.

Use the links provided to book a place or alternatively call us on 0300 01234 35. These workshops are available to small to medium sized B2B businesses in the South East Midlands. These workshops are part funded through ERDF.

Please note that eligibility criteria does apply.

To be able to attend these workshops your business needs to be based in one of the following areas.

  • Aylesbury Vale
  • Bedford
  • Central Bedfordshire
  • Cherwell
  • Corby
  • Daventry
  • East Northamptonshire
  • Kettering
  • Luton
  • Milton Keynes
  • Northampton
  • South Northamptonshire
  • Wellingborough
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Understanding the Impact of Complete Customer Journey

Venue: Natwest – RBS Commercial Park
Address: 210 Butterfield, Great Marlings, Luton, Bedfordshire, LU2 8DL
Date & Time: Tuesday 25th July 2017, 10am-11.30am
Cost: £0.00


When was the last time you took a look at your complete customer journey? It’s business critical to know it and have a constant mental model of it in your head.

This  session on Customer Experience Strategy (CX) will introduce you to how the journey maps together and what customer needs you must address at each stage. As a group we will look at how you can take action to bring out the benefits of your business to your customers.

ThinkingCX helps organisations and businesses communicate value to customers. At this session Sandra Dartnell of Thinking CX will help you bring ideas, clarity and focus to your business. Our Needs. Benefits. Actions. approach (NBA) will start you on the path to creating business value.

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Innovation for Growth

Venue: The University of Northampton Innovation Centre
Address: Green Street, Northampton, NN1 1SY
Date & Time: Wednesday, 11th October 2017, 09:30-16:00
Cost: £0.00


The Enterprise Europe Network in partnership with the Velocity Growth Hub is organising a one day workshop to help you explore new ways to innovate and grow your business to its potential.

Are you a start-up or an established small to medium sized business (SME) based in Northamptonshire?

Do you have an ambition to …Grow?

Develop new products or services?

Improve existing processes or investigate new market opportunities?

YES! Then this free one day workshop can help you.

This day promises to be informative and inspiring, you will walk away with tried and tested tools you need to improve your business model and grow your business to its potential.

Our trainers will guide you through a Business Model Canvas, a visual strategic management tool that will help you to map, discuss, design and invent new business models by defining your business activities on one page. On completion, your bespoke canvas will identify opportunities for growth and help you to respond to changing market conditions.

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Innovation for Marketing

Venue: The University of Northampton Innovation Centre
Address: Green Street, Northampton, NN1 1SY
Date & Time: Wednesday, 22nd November 2017, 9am-1.30pm
Cost: £0.00
Description: The Enterprise Europe Network in partnership with the Velocity Growth Hub is organising a workshop designed to bring business leaders bang up to date with the very latest thinking in Marketing.
Who is it for? Aspirational leaders and managers of small and medium sized Business 2 Business companies based in Northamptonshire (5+ employees). This is a workshop for businesses who have already invested in marketing and have all the basics in place and now wish to ensure they are keeping pace with change in this fast moving discipline.
Why attend? This workshop is designed to bring business leaders and managers up to date with the very latest thinking in B2B Marketing. If you are serious about improving your business growth through more effective use of marketing in its wider context, this workshop is a must for you.
What will be covered? This is NOT a ‘how to’ workshop for marketing people, but rather it’s a ‘Strategic’ workshop for business leaders that looks at how they should be thinking strategically about their marketing, planning and resourcing it in order to gain maximum effect.
Market Strategy: Market Positioning Customer Value Propositions
The Importance of Brand CRM & Data: Content Marketing Digital Marketing: Social Media Marketing Communications Strategy
The workshop will consider marketing in its wider context and not just marketing communications to ensure attendees get a true feel for how they can best use this most powerful of all business disciplines to drive business growth.
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Workshop Terms and Conditions

Eligibility Criteria

You may only attend this workshop FREE of charge if your business is;

  • based in the South East Midlands.
  • a small to medium sized business (with under 250 staff)
  • have been actively trading for at least 12 months
  • be trading with customers who are other businesses, not retail or to consumers
  • be trading in certain business sectors


Grant Aid Declaration

The workshop is funded and administered by South East Midlands Local Enterprise Partnership (SEMLEP). EC Regulation 1998/2006 (the “de minimis aid regulation”) details a ceiling of 200,000 euros for all de minimis aid provided over a period of three fiscal years, including the fiscal year in which the grant is to be given. Your attendance at this workshop will be relevant if you wish to apply, or have applied, for any other grant aid, regardless of the source of that aid; for this purpose, the gross grant equivalent of each workshop is £400.00.


If you book on our workshops and fail to attend on two occasions without letting is know, we reserve the right to refuse to accept future bookings from your business in the future.

Further Information

For further information about these workshops, or if you have any accessibility requirements, please contact Velocity on 0300 01234 35 or email us on